Horns247 Board

So the Taco Bell commercials they played over and over while I was down there are going to sound more even next year? Awesome.

Can we get better wireless reception for phones, etc. added to the scope?

Good. Complaining about upgrades would have been brutal anyway.

At some point, it needs to be about college football, not the scoreboard, not the commercials.

I'm glad they're making improvements, particularly with sound modulation, but it doesn't really hit at the heart of the matter.

Less obtrusive commercials, where you can carry on a conversation with the person next to you and not be jolted out of your seat when the loudspeaker goes on, are what's called for. It's so loud, you feel like you're in homeroom and the principal is speaking and everybody has to shut up.

That's not marketing, that's overkill.

There's a way to make it a better environment than what Texas does now.

In contrast, go to a game at Notre Dame. They do none of that. 2 basic scoreboards and that's it.

The Adzillatron: one of the many perfect analogies for the symbolism over substance that the Texas Football program has become. I remember being so excited for it when the "Godzillatron" was being built. It was going to be so awesome having the biggest scoreboard in CFB. Then it was unveiled as the ad revenue machine it is and not the full widescreen replay board we naively thought it was going to be.

Sitting in Section 1, I have to stop myself from looking at it, especially at night games. It is so overpowering and distracting that it really takes away from the game. Then you pump in terrible ads, loud weathermen who have no reason to be at DKR since most of us can tell it's not going to rain just by looking at the sky, and terrible canned music that further peels away the traditional college environment that most of us go to games to be around.

I was so excited when the band was moved to the SEZ but now I wish they were back in their old corner on the NE side of the stadium just to provide a counterbalance to the crap that comes out of the Adzillatron. Zombie Nation should never be played at our stadium ever again. I rarely fire off emails to complain about things (I save message boards for that!) but the wife and I almost stopped going to games 2 years ago because of how bad the stadium atmosphere had become. I've heard that someone from the Dallas Cowboys was helping make game day atmosphere decisions that year and I can believe that. It's the same stale atmosphere I've witnessed at JerryWorld. DKR should never try to duplicate that terrible home field environment.

Someone else mentioned the Taco Bell commercials. Those elicit a Pavlovian response from me whenever I see the Taco Bell logo or hear that bell being rung. WANT SOME?

Please say this is on DeLoss too. I want to be able to concentrate all our problems on a root cause. Makes it easier to address.

Course now that the train has already left the station, how can any of this ever change? - how do you tell the University 'we don't need money, we need tradition'.

Welcome to the 21st century. Saturation of the senses is what it's all about. It keeps our youth today continuously distracted from achieving or enjoying anything worthwhile or rewarding.

But sadly I must confess, it we took all this crap off the adzillatron, would there be a revival of "Texas Texas Yee-Haw"? (among other chants)

I say no, you know what people would do? Exactly what they are doing now... TEXTING

Cell phones are the devil.

You boys need to learn to focus. It will not be long before sponsors names are on the jerseys.

By the way, if she walks by and was hot, you would damn sure miss a play.

Oh my I sure hope DeLoss did not just read that.

Is EXTREME irritation an effective marketing technique?